Century of the Self, Complete
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Happiness Machines is a BBC documentary of how Sigmund Freud and his American nephew, Edward Bernays helped shape the consumerist society of today.
Bernays was one of the main architects of the modern techniques of mass-consumer persuasion.
He was one of the most influential people of the 20th century.
He showed American corporations how they could use Freud’s ideas to make people want things they didn't need.
It was the start of the all-consuming self which has come to dominate today's world.
Before this pairing of products and the subconscious of individuals people based their purchases on need rather than their wants and desires.
From the Century of the Self series of documentaries.
1. Happiness Machines (17 March 2002)
2. The Engineering of Consent (24 March 2002)
3. There is a Policeman Inside All Our Heads: He Must Be Destroyed (31 March 2002)
4. Eight People Sipping Wine in Kettering (7 April 2002)
Bernays was one of the main architects of the modern techniques of mass-consumer persuasion.
He was one of the most influential people of the 20th century.
He showed American corporations how they could use Freud’s ideas to make people want things they didn't need.
It was the start of the all-consuming self which has come to dominate today's world.
Before this pairing of products and the subconscious of individuals people based their purchases on need rather than their wants and desires.
From the Century of the Self series of documentaries.
1. Happiness Machines (17 March 2002)
2. The Engineering of Consent (24 March 2002)
3. There is a Policeman Inside All Our Heads: He Must Be Destroyed (31 March 2002)
4. Eight People Sipping Wine in Kettering (7 April 2002)
Sep 22, 2006 6:56 AM
Re: TCOTS: There is a Policeman Inside All
Includes radical lesbian nuns! ...OK, they do mention them though.
Re: Century of the Self: Eight People Sipping Wine in Kettering
“ There are now growing demands that they fulfill a grander vision. That they use the power of government to deal with the problems of inequality and the decaying social fabric of the country. But to do this they will have to appeal to the electorate to think outside their own self interest…..”
If only we had thought of something that brought the people together under a common cause and motivated them.
Like hope and desire....
...or maybe war and fear.
If only we had thought of something that brought the people together under a common cause and motivated them.
Like hope and desire....
...or maybe war and fear.
Re: Century of the Self: Eight People Sipping Wine in Kettering
war and fear seems to be more lucrative...
By: Shiver
Re: Century of the Self: Eight People Sipping Wine in Kettering
More powerful for sure, but I think much more expensive as well. War and fear seem to me to be sustainable only temporariliy. Clinton and, especially, Obama are capitalizing on the desire for "change" which, although chimeric, is probably even more lucrative than what we currently have. Then again, it could all be part of some grand cycle that we're falling into...
By: mdcrews
