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Psyop goes urban in this viral for shoes.
Nov 15, 2005 3:47 AM
Re: Shoe Must Go On
Here's a bit of history behind this:
While Apple and Lugz lawyers battle it out over whether Apple's agency TBWA/Chiat/Day copied a Lugz commercial for it's own Eminem commercial, good 'ol consumer generated media has taken the fight, appropriately, to the streets in another commercial which pits Eminem against the Lugz dude who gives Eminem a swift boot out of the frame to take back what was, apparently, rightfully his to begin with. If you ask us, Lugz should finance a campaign and run this thing.
And of course, an alternate link in MP4 version:
http://www.vilodex.com/iPodz.mp4
While Apple and Lugz lawyers battle it out over whether Apple's agency TBWA/Chiat/Day copied a Lugz commercial for it's own Eminem commercial, good 'ol consumer generated media has taken the fight, appropriately, to the streets in another commercial which pits Eminem against the Lugz dude who gives Eminem a swift boot out of the frame to take back what was, apparently, rightfully his to begin with. If you ask us, Lugz should finance a campaign and run this thing.
And of course, an alternate link in MP4 version:
http://www.vilodex.com/iPodz.mp4
By: spam_vigilante
