Superbowl 10: Best Fans on the Planet
In one of the greatest football shots of all time, Reggie Bush displays how the athletes of the NFL put everything on the line during moments of truth that often determine a victory or a loss. Followed by quick cuts of fans from various teams, the league thanks the fans that have been there for each minute of the emotional journey.
Music: Arcade Fire - "Wake Up"
Agency: Grey New York
Ad featured during the 2010 Superbowl.