I'm not saying it's impossible that Time/Warner told these guys to spin this story hard, but I would like to point out the possibility that they might not have. The football fan seemed pretty level-headed, and it's possible that they edited out comments by even less respectable Superbowl fans (ie. rowdy, obviously drunk, etc.). At least that's what I say as a journalist who knows the burdens of the trade; sometimes, you have to work twice as hard just to avoid sounding like you're biased.

Also, his interview with the proponent for legalized marijuana was pretty far from sounding like an O'Reilly-styled tongue lashing.

Let me caveat this by explaining that I'm well-aware that there are plenty of 'legitimate' businesses out there who stand to loose a lot of money if pot were legalized. My point is that to say CNN put a spin on this story is a stretch, compared to how easily they could have made this into a News Corp sponsored PSA.