Lenovo: Sumo

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Lenovo: Sumo
How to advertise a lightweight thing such as a laptop, using sumo wrestlers? Well, they've got a plane...

The spot was directed by Tina Bull and produced by Tim Berriman and (executive producer) Andrew Morris at Luscious International.
Tags: Sumo , Viral Videos , 3D CGI , Television , Video Clips 
Aug 14, 2008 8:42 AM
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